Indiska today

    Indiska is a Swedish family business, which has been around for more than 110 years. We sell fashion, interior design and accessories with modern and unique touch in our 78 stores in Sweden, Norway and Finland, as well as in our e-commerce indiska.com. In total, we have about 610 employees.
    Mathilda_Karin.jpg

    Mathilda Hamilton was the woman who in 1901 sowed the seed for what is today the chain Indiska - a store on Regeringsgatan in Stockholm. But the one who characterized the company is Åke Thambert, who took over the business in 1951 and who then built a successful chain of stores based on it. He was active in the company until his death at the age of 91 in 2008. Today, Indian is owned and operated by the company's CEO Karin Lindahl.

    Concept
    Everyone who has been to an Indiska shop has experienced our business concept - selling a unique blend of fashion and decor with inspiration from India. We want to convey our passion for India and the country's crafts, colors and materials.

    The fashion, decor and accessories we sell are all of our own design. The influences from India are mixed with Scandinavian design, always with an eye for detail. Our own unique style, the Bohemian Modern, radiates colors, patterns and energy. We want to give our customers the opportunity to look like they feel inside and be able to decorate their homes the same way.
     
    A core issue for Indiska is the work on social responsibility and environmental work, where our commitment goes back as far as the 1960s.

    Company facts
    Indiska is owned and operated by the company's CEO, Karin Lindahl.

    Business idea
    To offer a lifestyle concept with fashion and interior design where India meets the Scandinavian. The right product, at the right time, in sustainable qualities, at the best price.

    Indiska is a Swedish family business, which has been around for more than 110 years. We sell fashion, interior design and accessories with modern and unique touch in our 78 stores in Sweden, Norway and Finland as well as in our e-commerce indiska.com. In total, we have about 610 employees.

    Mathilda Hamilton was the woman who in 1901 sowed the seed to what is today the chain Indiska - a shop on Regeringsgatan in Stockholm. But the person who characterized the company was Åke Thambert, who took over the business in 1951 and who then built a successful chain of stores based on it. He was active in the company until his death at the age of 91 in 2008. Today, Indiska is owned and operated by the company's CEO Karin Lindahl.

    Everyone who has been to an Indiska shop has experienced our business concept - to sell a unique blend of fashion and decor with inspiration from India. We want to convey our passion for India and the country's crafts, colors and materials.

    Åke Thambert, who was not only a successful entrepreneur but also a talented singer, has written a song whose initial phrase is: "Have you thought of all the beauty around you?". It was not about an Indiska shop, although it could very well have been like that.

    The fashion, decor and accessories we sell are our own design. The Indian influences are mixed with Scandinavian design, always with an eye for detail. Our own unique style, the Bohemian Modern, radiates colors, patterns and energy. We want to give our customers the opportunity to look like they feel inside and be able to decorate their homes the same way.

    A core issue for Indiska is the work on social responsibility and environmental work, where our commitment goes back as far as the 60s.
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